How Team Asobi Accidentally Made The New Face of PlayStation

Is Astro, the star of Astro's Playroom and Astro Bot, a Sony mascot? Nicolas Doucet isn't so sure. On a recent trip to Team Asobi's studio in Japan, we got an up-close look at how Astro came to be and the design philosophy that drives the studio's playful, polished little automaton.

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https://www.gamespot.com/articles/the-new-face-of-playstation-and-the-technomagic-behind-astro-bot/1100-6526261/